According to the Brandstorm website, "L’Oréal Brandstorm is an international marketing game allowing students throughout the world to put themselves in the place of a L’Oréal brand manager and giving them the chance to innovate one of L'Oréal's existing international brands. Students use their marketing knowledge and creativity to develop an international brand strategy, design new packaging and develop a real communication campaign with a world famous advertising agency."
This years challenge was to imagine what would be the new DIESEL beauty product range for men if it were not fragrance. My team of three came up with a brilliant idea and developed a strategy to send to L'Oreal. I guessed L'Oreal liked it.
In less than three weeks we will present our product and a more developed plan to L'Oreal, along with four other teams from BYU. The winning team from BYU will travel to New York to compete in the national competition for a chance to compete in Paris. Needless to say I have a lot of work ahead of me, but I am extremely excited. Wish me luck!
On another note, my work place was featured in the Police Beat.
If you can't read the first post it says...
"A man in his 60s and woman in her 20s (more like 30s actually) showed up at the Morris Center. They went to the back of the cafeteria where the woman posed provocatively while the man took her picture. An employee asked them who they were and the man said he was a BYU alumnus. They were gone when the police arrived."
True story but this is not the only time they have been to our office to take pictures. On two other occasions (that we know of) she came into the lobby of our office took her bejewelled jacket off and posed for this man in a scandalous top. Weird. I must also give credit to Kristin Booth for being the detective of the Morris Center pedophile. You should take up a life of crime fighting.
Next. Hector's long-time friend Brant and his wife Natalie invited us to go to a Jazz game last weekend. Brant's wonderful sister got us all tickets that awarded us a catered dinner in a club suite which included half-time snacks. I felt like a celebrity looking down on all the poor people in their cheap seats. :) It was a way fun exprience.
I look drunk in this picture (I am not)...but oh well...you get the picture...
Can I also mention my extreme love for Target?
Last night I was in a bad mood and I needed to go to get deodorant, so I stopped by at Target. Target is my Disneyland. It is the rich man's Wal-Mart (mostly because everyone is wearing shoes and has their two front teeth). I love their clothes, shoes, accessories, home decor, and the organization and cleanliness of each aisle. I love it all. It is my happy place. I can honestly say that my dampened spirits were washed away by the glory that is Target.I think that's all.
